Marina Toybina is a fashion, wardrobe and costume designer.
Born in Moscow, Toybina immigrated to the United States at age 11. After graduating high school in Phoenix, AZ, she moved to Los Angeles to attend the prestigious Fashion Institute of Design and Merchandising, specializing in a fashion design degree. While still attending FIDM, Toybina successfully launched a signature line called GLAZA.
Toybina's creations are now seen worldwide in all mediums including music videos, on concert arena stages, major fashion editorials, international runways and on primetime television. Her work has been featured on the cover of Billboard Magazine and received high-profile coverage in Rolling Stone Magazine, Nylon, Apparel News, Hollywood Life, NY Times, Country Weekly, NY Post, LA Times, The Hollywood Reporter, San Francisco Weekly, LA Weekly and USA Today Weekend.
Toybina is a trusted and frequent collaborator with superstars like Shania Twain, Taylor Swift ("Red" World Tour), Justin Bieber ("Believe" Promo Tour), Dita Von Teese, Kirsten Dunst, Eminem, Katy Perry ("California Dreams" Live Tour & "Prismatic" World Tour), Nicki Minaj, Carrie Underwood ("Blown Away" World Tour & NBC's "Sunday Night NFL Countdown"), Miley Cyrus ("Gypsy Heart" World Tour), P!nk, Eliza Dushku, Liam Hemsworth, Sean White, Britney Spears, Adam Lambert, Juliette Lewis, Tina Majorino, and Lil' Kim.
For TV, Toybina has designed for FOX's So You Think You Can Dance and The X Factor. She has worked with Paulina Rubio, Selena Gomez (Billboard Awards, DWTS), P!nk (American Music Awards), Swift (Grammy Awards, Brit Awards), Underwood (Country Music Awards), Bieber (The Voice, Ellen, Billboard Awards), Usher (iHeartRadio, Billboard Awards, E3) and Ne-Yo (GMA, BET) among numerous others.

Marina Toybina
John Shearer/Invision/AP
Marina Toybina









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Marina Toybina
Moscow, Russia









8 Nominations
7 Emmys

Outstanding Costumes For Variety, Nonfiction Or Reality Programming - 2023

Outstanding Costumes For Variety, Nonfiction Or Reality Programming - 2021

Outstanding Costumes For A Variety, Nonfiction Or Reality Program - 2020

Outstanding Costumes For Variety, Nonfiction Or Reality Programming - 2019

Outstanding Costumes For A Variety Program Or A Special - 2015

So You Think You Can Dance - 2014

Outstanding Costumes For A Variety Program Or A Special - 2013

Outstanding Costumes For A Variety Program Or A Special - 2012


Costumes For Variety, Nonfiction Or Reality Programming: 75th Creative Arts
The Team from Beauty and the Beast: A 30th Celebration accepts the Emmy for Costumes For Variety, Nonfiction Or Reality Programming at the 75th Creative Arts Emmy Awards.


2020 Creative Arts Emmys: Costumes for a Variety, Non-Fiction, or Reality Program
The team from Masked Singer wins the Emmy for Oustanding Costumes for a Variety, Non-Fiction, or Reality Program.
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